Reviewed: Kia EV4 compact EV fastback
Pricing starts at $63,990 and up to $75,990 for the Kia EV4. Photos: Liz Dobson
In a world of lookalike compact SUVs, Kia’s design ethos is to stand out from the crowd, and the new EV4 compact electric fastback does just that with its bold looks.
While Kia has already found success with the EV6 and EV9, the EV4 targets a very different buyer: those wanting a stylish, mainstream electric sedan or hatchback without stepping into SUV territory.
Pricing starts at $63,990 (+ORC) for the Light 2WD Long Range, while our test vehicle was the higher-specification GT-Line 2WD Long Range, available from $75,990.
The dashboard is dominated by large digital displays.
“The Kia EV4 is another progressive expression of Kia’s design ethos ‘Opposites United’ and is a unique addition to our impressive EV range,” said Managing Director of Kia New Zealand, Todd McDonald.
“Drawing on the award-winning features of its recently launched cousin, the EV3, the new fastback provides customers with the technology they’ve come to expect from a Kia EV in a forward-thinking and expressive design.
The EV4 follows Kia’s latest “Opposites United” design philosophy, but pushes it further than the EV6.
It has a range of up to 633km WLTP of driving available.
The sharp nose, dramatic lighting signatures and angular surfacing give it an almost concept-car appearance. In sedan form, especially, the EV4 has a sleek fastback profile that looks futuristic without becoming overly complicated.
Inside, the EV4 continues Kia’s push toward minimalist high-tech cabins. The dashboard is dominated by large digital displays integrated into a wide panoramic layout, similar to what is seen in the EV6 and EV9.
Physical buttons are reduced, although Kia has wisely retained some shortcut controls for climate and media functions. Material quality appears impressive for what is expected to be a relatively attainable EV, with sustainable materials and clever storage solutions throughout the cabin.
The downside is the narrow space for access to the boot.
Space should also be one of the EV4’s strengths. Thanks to its dedicated electric platform and long wheelbase, rear-seat room is expected to rival larger petrol-powered sedans. The flat floor design further enhances passenger comfort, especially for those sitting in the middle rear seat.
But my complaint was the narrow boot access due to it being a Sportback, so I struggled to put large objects into the boot.
On the upside it has a range of up to 633km WLTP of driving available (Light 2WD LR), and that’s the figures that EVs need if you are doing road trips.
It has a modern interior space.
Power and torque for the new Kia EV4 is 150kW and 283Nm, battery capacity is 81.4kWh and it is possible to replenish the battery from 10% to 80% in 31-minutes when using a DC Ultra Fast charger.
Fast-charging capability will also be a major selling point, particularly for drivers regularly travelling between Auckland, Hamilton and Tauranga or taking longer South Island trips.
The EV4’s ride and handling are also expected to be key strengths. Kia has become increasingly good at tuning its vehicles for a balance between comfort and driver engagement. The EV6 already proved the brand can produce genuinely enjoyable electric cars, and the EV4 should continue that trend with responsive steering and composed road manners.
Its biggest competition will come from the Tesla Model 3, the BYD Seal, the Hyundai Ioniq 6 and the MG MG4 in hatchback markets.
The EV4 follows Kia’s latest “Opposites United” design philosophy.
Where the Kia may stand apart is in offering a more balanced package. It combines distinctive styling, practical packaging, strong technology and the reassurance of Kia’s growing reputation for EV reliability. Kia’s long warranty coverage in New Zealand could also prove attractive for buyers still hesitant about electric vehicle ownership.
Of course, there are some drawbacks. The dramatic styling may divide opinion, particularly the sedan’s unconventional rear design. Some buyers may also find the heavily digital interior slightly overwhelming compared with more traditional cabins. Pricing will be crucial too — if the EV4 creeps too close to premium EV territory, buyers may choose a Tesla instead.
Overall, the Kia EV4 looks set to become one of the most important mainstream electric cars of the next few years. It brings genuine character to a segment that can sometimes feel overly clinical, while continuing Kia’s rapid transformation into one of the world’s most impressive EV manufacturers.
