Fieldays Isuzu winner’s change of luck

Isuzu winner Bruce Calkin, with Fieldays’ Taryn Story and Isuzu NZ’s Ross Sommerville. Photo: Isuzu

Rotorua’s Bruce Calkin had been feeling optimistic. He had just finished seven rounds of chemotherapy for throat cancer and was awaiting the news of his results. 

But he never dreamed he would also receive the news from New Zealand National Fieldays Society Chief Executive, Peter Nation, that he was the winner of a brand-new Isuzu D-Max.

“You’re bloody kidding me … I can’t believe it,” said Bruce on the phone after realising he wasn’t being scammed.

The prize, a white Isuzu D-Max LX Double Cab Auto 4WD, is valued at $61,990 and also includes all on-road costs.

“I thought he was having me on,” says Bruce. “It started to sink in when he said that I’d attended Fieldays and scanned my Smart Band to enter the draw to win a ute and that I had won it”.

Bruce, who works for electricity and fibre solutions company Unison based in Rotorua, attended Fieldays with his wife Julie on Saturday, December 3. 

The four-day event, which has been running for 54 years, moved to the summer dates to play catch-up after Covid.

“We usually attend Fieldays every year, but Covid put a stop to that for a bit. It’s been a pain in my backside really,” says Bruce. 

“When I was diagnosed with cancer, I had to undergo a pre-treatment and have a tonsillectomy, then Julie got Covid, then I got Covid. So, it all got delayed. I didn’t end up starting treatment until September.”

When they heard Fieldays had moved to the summer dates, the Calkins thought it would be a good opportunity to attend again and have a day out.

“We bought a truckload of beef jerky, some wine and spent time looking at the range of outdoor fires,” says Bruce. “It was good to be back, it’s always such a great event”.

Collecting a Fieldays Smart Band at the gate, he registered his details and scanned it on the Isuzu site, and dropped it into the back of the Ute at the end of the day. 

“Never in a million years did I think I would win it. I have only ever won $100 at Lotto, seems my luck might be changing!” says Bruce.

Containing innovative RFID technology, the Fieldays Smart Band allowed visitors to connect their details and scan their band to request relevant information from Fieldays exhibitors, enter competitions and claim giveaways.

Handing over the keys to the Ute was Isuzu Utes New Zealand General Manager Scott Kelsey.

“The first place I’ll be driving it is around town for everyone to see, stopping in to show it off to family and friends”, says Bruce.

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